Content marketing success – what we’ve achieved
We’ve shared with you everything we can do, now let us prove it. Here are some of our key content marketing success highlights.
Blogs / articles
Written content in the form of a blog or featured article is our bread and butter. Whether it’s a ‘how to’ guide, ‘top tips’ and ‘expert insight’, we tailor the content bespoke to the audience in mind. Below are some examples of the different style of content we have written.
How to: Minimise your train operator’s risk of EXPOSURE to cross-TOC fraud
EDGE Venues delivers a successful first annual Business Intelligence Review
Change management hacks: Know the warning signs of a failing programme
The Value of Trust in Business
inSwindon BID – Welcome to Wiltshire Magazine publication
Award submissions
We’re really proud to have had many of our award submissions both shortlisted and award-winning. Here are a few examples of the award-winning submissions we have had the pleasure of writing and what was involved.
CN30 under 30. A written submission targeted at event professionals under the age of 30. We’ve had successes in two consecutive years for two different clients.
In 2018, we wrote the submission for Venues and Events International where Will Dalzell was successful in making the final list. Since winning the award, Will has since been promoted from Senior Event Manager to Head of Events Proposition and Innovation.
In 2019, we completed the submission for Trinity Events Solutions and Laura Walpole was again successful in making the final list.
miaList 2019 – The miaList features 10 names, dedicated ‘Leadership’ and ‘One to Watch’ honours in the meeting and events industry. In 2019 we were successful in helping Jenny Harding from Trinity Events Solutions make the final 10. As well as the written submission, we supported this with video testimonials from the Trinity team on why they feel she should be nominated.
miaList judging panel – it’s not only the submissions we look after. We identify opportunities where our clients could sit on an appropriate judging panel for their industry sector. Early 2019 we secured a spot for Julie Shorrock from Hotel and Travel Solutions, to take a place on the miaList judging panel. Julie has since confirmed a second year and will remain a judge for 2020.
Infographics
Who doesn’t love an infographic? But there are many ways in which you can get your facts and figures across. The example below gives a flavour of what we can create.
Digital PR
We’ve featured many of our clients in relevant publications either through press releases or featured articles:
inSwindon BID. Training to spot thieves helps Swindon town centre shops save more than £100k
Black Box Partnerships. Former Capita director launches Black Box Partnerships consultancy.
Tracsis. Tracsis launches goodwill app.
First Choice Conference & Events. Chains Vs Independents.
For more details on these projects and more importantly our further successes, visit our PR success page.