Strategy & consultancy

Marketing strategy

Without a costed and integrated marketing strategy for your business, it’s easy to fall into the trap of rushing between marketing projects and not achieving high results. On the other hand, you might find yourself so overwhelmed by what’s involved in delivering an effective marketing plan that you don’t know where to start, so you don’t.

Let us help you build the foundations of your marketing strategy. With a clear understanding of your available marketing budget, the next phase will bring these foundations to life to grab the attention of your target market through a cohesive marketing strategy and content plan.

What You’ll Get

Market research

Market research into your competitors and the marketplace to understand the gaps and opportunities.

Budgeting

Budgeted at pre-agreed costs to ensure we only create something you can afford.

Strategy

Create a strategy with different marketing components that engages effectively with your target audience.

Tracking

Key tracking points to measure return on investment.

Touchpoints

Simple to digest covering the touchpoints of prospect clients on their journey with you.

Reviews

Review of this strategy after three-six months to ensure that your marketing plan is delivering.

Marketing consultant

If you decide to manage the day-to-day marketing internally but would like the security of having a marketing expert to call upon, this option is for you.

We are here to provide marketing consultancy services, coordinate your team, offer advice, be your sounding board, provide expert guidance to your in-house team, give feedback on your ideas, review your results, and tweak the marketing plan.

Conduct a monthly strategy review meeting via Microsoft Teams or Zoom

Check your progress against the marketing plan, keeping everyone on track and adapt the plan as necessary

Compile all your social media, web statistics and all marketing activity into one consolidated report

Present marketing activity at board level where required

Dedicated marketing team

Too busy with your core business activities to focus on your marketing? Are you dipping your toes in, but unable to fully commit? That’s where we come in! We can take this responsibility off your hands by managing the day-to-day roll-out of your marketing plan for you.

With an agreed marketing strategy & plan in place (which we can also help you create), we will get to work on implementing your marketing strategy by actioning your marketing to-do-list.

With our expertly crafted strategy and hands-on approach, we don’t just talk the talk, we walk the walk. From social media to content creation, we’ll execute every detail of your marketing plan, making it a top priority.

Bespoke marketing campaigns

Unlock the power of bespoke marketing campaigns tailored to your corporate identity with our expertise. At Capella, we excel in creating bespoke strategies that resonate with your unique objectives and audience. From in-depth consultations to seamless execution, we’re committed to driving tangible results.

Are you ready to elevate your brand’s presence and profitability with personalised marketing solutions that deliver? Then we’re ready to help.

Check out our work!

What our clients are saying