Using the dynamic duo of organic and paid marketing to maximise results
Using both organic and paid marketing in a balanced strategy can offer several advantages, allowing businesses to pull the strengths…
How blogs help drive website traffic and engagement
At Capella Synergy, we love writing blogs for our clients that deliver results, so we want to share why they…
What are the benefits of social media marketing for my company?
What are the benefits of social media marketing for my company? In today’s world, social media marketing is not just…
8 benefits of email marketing for small businesses
It has been around for a long time now, over 45 years in fact! The first email was sent in…
LinkedIn life hacks
Follow these LinkedIn lifehacks to keep up with marketing professionals and get the most from your LinkedIn by reaching all…
Crafting a comprehensive marketing content plan
A well-structured and thought-out content plan is the foundation upon which successful marketing campaigns are built. It not only defines…
5 video editors we love for reels and TikTok
Join us as we shine a spotlight on our top picks for video editors that we love using for reels…
The benefits of outsourced marketing for your business
No matter the size of a business, marketing should always be considered a priority. Having an established and effective marketing…
Why LinkedIn is a perfect platform for small businesses
LinkedIn is an ideal place to build your professional network and grow small businesses. Here’s why… LinkedIn can help you…
The 5 rules of marketing
Marketing is an industry that continuously evolves with consumer preferences, meaning the rules of marketing often change too. Over the…
Marketing budgets: What to spend and where…
Here’s our guide to what size marketing budget you’ll need and how to split it. If you’re a B2B business…
Put the social in your small business social media
Need help with your small business social media? Here’s our biggest tip!