Attracting and supporting new and future talent is vital for that to continue. The team at Capella understands this challenge, and their depth of industry knowledge lends itself to HTS. Suzi and Toni have helped our successful business grow in the last six years. In addition, they combine our expertise and experience with theirs to create compelling stories and content that we now use to regularly engage with our regional schools and colleges and students. So, we’re raising HTS and the industry’s brand with future industry professionals.
Marketing strategy
Without a costed and integrated marketing strategy for your business, it’s easy to fall into the trap of rushing between marketing projects and not achieving high results. On the other hand, you might find yourself so overwhelmed by what’s involved in delivering an effective marketing plan that you don’t know where to start, so you don’t.
Let us help you build the foundations of your marketing strategy. With a clear understanding of your available marketing budget, the next phase will bring these foundations to life to grab the attention of your target market through a cohesive marketing strategy and content plan.
What You’ll Get
Marketing consultant
If you decide to manage the day-to-day marketing internally but would like the security of having a marketing expert to call upon, this option is for you.
We are here to provide marketing consultancy services, coordinate your team, offer advice, be your sounding board, provide expert guidance to your in-house team, give feedback on your ideas, review your results, and tweak the marketing plan.
Dedicated marketing team
Too busy with your core business activities to focus on your marketing? Are you dipping your toes in, but unable to fully commit? That’s where we come in! We can take this responsibility off your hands by managing the day-to-day roll-out of your marketing plan for you.
With an agreed marketing strategy & plan in place (which we can also help you create), we will get to work on implementing your marketing strategy by actioning your marketing to-do-list.
With our expertly crafted strategy and hands-on approach, we don’t just talk the talk, we walk the walk. From social media to content creation, we’ll execute every detail of your marketing plan, making it a top priority.
Bespoke marketing campaigns
Unlock the power of bespoke marketing campaigns tailored to your corporate identity with our expertise. At Capella, we excel in creating bespoke strategies that resonate with your unique objectives and audience. From in-depth consultations to seamless execution, we’re committed to driving tangible results.
Are you ready to elevate your brand’s presence and profitability with personalised marketing solutions that deliver? Then we’re ready to help.
Check out our work!
What our clients are saying
We started our relationship with Capella and can already see the results that they’re bringing to the table for us. Both Suzi and Toni understand our industry, our business and our goals and objectives – where we want to be over the next 12 months. They’ve already helped influence our strategy and grow our brand through social media, SEO and more. They’re both so adaptable and easy to work with. They’re consultative and offer direction.
Suzi first worked with me in 2012, as my Marketing Manager. I watched her develop her marketing skillset and truly grasp an understanding of our market and our multiple audiences. When she launched Capella Synergy, I instantly reached out to secure her expertise as a marketing consultant for veSpace. She has developed such a deep understanding of the business travel, meetings and events industry that I completely put my trust in her to deliver our key messages succinctly and promptly.
We have worked with Capella since the beginning of EDGE Venues right from the start up and they’ve been a joy to work with. Knowledgeable, collaborative and really integrated into our team. And fun to work with!